From Surviving To Thriving In Business During COVID-19

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Many businesses have noticed considerable changes in structure and revenue models, as a result of COVID-19. As any good leader knows, it’s not about what happens to you, but how you react. It’s important to realize the magnitude it has on both our economy and your business, as social distancing, self-quarantine and virtual operations continue to climb.

Carl Jung once said, “I am not what happened to me, I am what I choose to become.”

The Seidel Agency and our Founder, Steve Seidel, are honored to be spotlighted as visionaries and innovators in Lightico’s recent editorial titled, “Business Continuity Curing COVID-10: Best Practices from Top Executives.”

We’ve found that virtual connectivity and social distancing actually opens up new, never seen before opportunities. We call it Quarantine Capitalism, as it has actually resulted in a whole new influx of business, based on our positioning within social, video and scalable educational programming.

Businesses are going remote, while their target markets are increasingly transfixed on social media and online learning programs. It’s no longer about how you make them feel when using your product or service, it’s about sharing those feelings virtually in a multitude of ways.

Here’s what The Seidel Agency Founder, Steve Seidel had to say, “Some of the challenges, but also opportunities with virtual business are maintaining a good work culture, connecting physically with clients, battling security issues with data and calls, and learning the best systems to scale your operations for seamless internal/external communications.”

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