Thrivful was a remote training company seeking support during the pandemic to build out its branding identity and design. The Seidel Agency was activated to build out an in-depth branding identity complete with mood boards, visual assets, logo designs, and a robust branding guide.

THE CHALLENGE

THRIVFUL NEEDED A NEW IDENTITY

Thrivful was a remote training startup in need of a bold, cohesive visual identity to cut through the noise. They needed brand strategy, creative direction, and design assets that could position them as a trusted leader in a rapidly growing virtual learning space.

THE ACTIVATION

Delivering a full-scale brand identity: Development of a robust visual aesthetic complete with logo design, mood boards, typography, color palettes, and a comprehensive brand guide to align all touchpoints.

Shining on all platforms: Brand assets and strategy integrated on website, social, pitch decks, and internal communications to ensure a unified and professional presence everywhere.

Establishing credibility throughout: With a strong, cohesive identity, Thrivful was able to stand out, build trust, and position itself as a premium player in the remote training space.

THE IMPACT

  • Brand Reputation: The delivery of a cohesive and professional brand identity positioned Thrivful as a credible, forward-thinking leader in the remote training space.
  • Visibility: With aligned digital assets and a unified look and feel, Thrivful elevated its presence across web, social media, and client-facing materials, reinforcing brand recognition.
  • Market Awareness: The refreshed identity helped Thrivful break through a crowded market, sparking new interest, partnership opportunities, and long-term brand loyalty.

Testimonials

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Darren Spicer
Darren Spicer
Founder
Clutch Coffee Bar
With your superstar PR work, we've been able to scale our Clutch Coffee franchise up to 10 stores, and have also been featured on every major local network ABC, NBC, CBS and WB. The Seidel Agency PR team also hit the hat trick with QSR Magazine in terms of booking for me a Conference Keynote, Top 40 under 40, and multiple features for Clutch Coffee Bar. Without your PR since day one, we wouldn't be where we are today.
Dr. Josephine Polich
Dr. Josephine Polich
Cearna Aesthetics
Steve and The Seidel Agency is different. They give their heart and soul into every project, are fabulous to work with, and work exceptionally hard to please the client. He is someone you can trust to care about what you want in the product and he strongly believes in doing the right thing every time.
Kate Illulian
Kate Illulian
Co-Owner
Fox Hall Steakhouse
Worked with Steve and the Team on marketing our new restaurant and they got us so much buzz. They know what they are doing and got us all the top bloggers to come in! It's been a pleasure working with them.
Lane Li
Lane Li
Owner
Noodle Lane
Sales have been growing with big increases after publication. Appreciate all the work you're doing.
Brandon Lee
Brandon Lee
Founder
Train for Transformation
I highly recommend the Seidel Agency for all of your branding, media, and PR support. Our brand awareness video that he directed for our company helped us raise our visibility and exceed our financial goals. Keep up the incredible leadership, and we remain in gratitude for all you do!
Kerstin Reichert
Kerstin Reichert
Head of Marketing
SeedLegals
A very big thank you to Steve and Megan for supporting SeedLegals' US launch. The work you've produced for us was outstanding, communication always incredibly fast, detailed and super helpful. We've achieved great coverage across news outlets, blogs and podcasts. And it always felt like working with our extended team rather than an external agency. Thanks a lot for all your incredible work, responsiveness and guidance on navigating the media landscape. We're super happy with the results we've achived together and look forward to collaborating again in the future.