Case Studies  > Living Care Home Services

Living Care Home Services

August 10, 2026

Living Care Home Services

Executed a medical marketing growth plan that boosted new business 30% YoY and earned Top Home Care Agency in Bucks County, then launched a sister brand cutting readmissions 85%+.

THE CHALLENGE

GROWING A HOME CARE BRAND IN A CROWDED, TRUST-DRIVEN MARKET

Home care is one of the most personal, high-trust decisions a family makes, and one of the most competitive local categories to win. Living Care Home Services needed more than ads; it needed a complete, modern funnel: a brand and website that earned trust on first impression, and a coordinated
media engine to consistently attract, nurture, and convert new families. The goal was measurable, sustained new business growth, not a one time spike.

THE ACTIVATION

A COMPLETE 360° FUNNEL, BUILT END TO END

We rebuilt the foundation first, redesigning the brand identity and website into a credible, conversion-ready home. From there, we engineered a full funnel media program spanning earned media (PR and local recognition), owned media (website, content, and CRM nurture), and paid media (search and social), each channel feeding the next so no lead fell through the cracks. Prospects who discovered Living Care through paid or earned channels landed on a stronger site, entered structured nurture sequences, and converted into inquiries and clients through a system designed to compound over time.

THE IMPACT

30% YEAR-OVER-YEAR GROWTH, AND A NEW BRAND BORN FROM IT

The funnel delivered: Living Care Home Services grew new business 30% year-over-year and was voted Top Home Health Care Agency in Bucks County. The momentum created room to expand, so we launched sister company Prestige Post-Op Care, a concierge nursing service for patients recovering from surgery, built to reduce hospital readmissions by over 85%. Together, the two brands turned a single agency into a growing family of care services, each reinforcing the other’s reputation and reach.

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Darren Spicer
Darren Spicer
Founder
Clutch Coffee Bar
With your superstar PR work, we've been able to scale our Clutch Coffee franchise up to 10 stores, and have also been featured on every major local network ABC, NBC, CBS and WB. The Seidel Agency PR team also hit the hat trick with QSR Magazine in terms of booking for me a Conference Keynote, Top 40 under 40, and multiple features for Clutch Coffee Bar. Without your PR since day one, we wouldn't be where we are today.
Dr. Josephine Polich
Dr. Josephine Polich
Cearna Aesthetics
Steve and The Seidel Agency is different. They give their heart and soul into every project, are fabulous to work with, and work exceptionally hard to please the client. He is someone you can trust to care about what you want in the product and he strongly believes in doing the right thing every time.
Kate Illulian
Kate Illulian
Co-Owner
Fox Hall Steakhouse
Worked with Steve and the Team on marketing our new restaurant and they got us so much buzz. They know what they are doing and got us all the top bloggers to come in! It's been a pleasure working with them.
Lane Li
Lane Li
Owner
Noodle Lane
Sales have been growing with big increases after publication. Appreciate all the work you're doing.
Brandon Lee
Brandon Lee
Founder
Train for Transformation
I highly recommend the Seidel Agency for all of your branding, media, and PR support. Our brand awareness video that he directed for our company helped us raise our visibility and exceed our financial goals. Keep up the incredible leadership, and we remain in gratitude for all you do!
Kerstin Reichert
Kerstin Reichert
Head of Marketing
SeedLegals
A very big thank you to Steve and Megan for supporting SeedLegals' US launch. The work you've produced for us was outstanding, communication always incredibly fast, detailed and super helpful. We've achieved great coverage across news outlets, blogs and podcasts. And it always felt like working with our extended team rather than an external agency. Thanks a lot for all your incredible work, responsiveness and guidance on navigating the media landscape. We're super happy with the results we've achived together and look forward to collaborating again in the future.